Pixxel: Mapping Earth Invisible Spectrum with Hyperspectral Satellites

Pixxel, an Indian company pioneering hyperspectral imaging from space, has successfully launched three satellites from its Firefly constellation aboard a SpaceX Falcon 9. The company captures hyperspectral data, breaking it into hundreds of narrow light bands, unlocking detail invisible to the naked eye. This enables unprecedented analysis of soil quality, crop stress, water pollution, gas leaks, and even mineral composition from orbit. Pixxel’s platform, Aurora, turns raw data into ready-to-use insights using AI and machine learning. The company has raised nearly $95 million from investors including Lightspeed, Radical Ventures, Google, and Accenture. Pixxel’s mission statement, “Making the invisible visible,” echoes their long-term ambition to offer planetary-scale intelligence at unprecedented spectral fidelity. With further launches planned through 2026, Pixxel aims to scale to 24 hyperspectral satellites, providing hourly global coverage.

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